• 86,000 ft2


  • Triple Five Group


  • Kennedy Architecture


  • Planning
  • Concept
  • Schematic Design
  • Design Development
  • Tenant Design Criteria Manual
  • Tenant Design Reviews
  • Brand Graphics

BRBN St. at West Edmonton Mall

Edmonton, Alberta

bringing the street indoors

The newly renovated BRBN St. has a lively, dynamic vibe that showcases it as a dining, nightlife and entertainment destination. The dark and moody tone of BRBN St. is reminiscent of an outdoor nightclub where young and old can stroll and eat ‘’outdoors’’. The neon signage adds an element of authenticity to the scene as it recalls iconic Bourbon Street in New Orleans. Ceiling-suspended metal cylinders with LED heads are a modern adaptation of string lights common to outdoor street festivals and dining terraces. The materials are a study in contrasts between high gloss and matte rustic resulting in an original juxtaposition of surfaces.

before and after