designing for luxe
In a quest to re-imagine the Luxe Wing of Scottsdale Fashion Square, Macerich launched a visionary blue-sky thinking design competition. To further entrench the shopping center’s position as a top luxury player in the region, GH+A created a striking entrance portal flanked by signature restaurant terraces that activate the sidewalks blurring the lines between interior and exterior space. The overall scheme was conceived to increase exterior GLA, while building up to a feature arrival experience. The entire Luxe Wing underwent a complete upgrade from the new valet drop-off, to F&B programming, amenities and the interior Crystal Court with its imposing two-level high-end storefront statements.